Ralph Lauren, Burberry, Hugo Boss, Yamamoto and other luxury fashion brands have traditionally depended on third-party retailers – here's why they should be focusing on digital | South China Morning Post
![Hugo Boss Gains Largest Social Media Coverage In Fashion Week History With 4 Billion Impressions In 4 Days Hugo Boss Gains Largest Social Media Coverage In Fashion Week History With 4 Billion Impressions In 4 Days](https://mma.prnewswire.com/media/1655568/Hugo_Boss_Logo.jpg?p=facebook)
Hugo Boss Gains Largest Social Media Coverage In Fashion Week History With 4 Billion Impressions In 4 Days
![HUGO BOSS Corporate on Twitter: "With almost 2 billion impressions in just 1 day, our 2 simultaneous star-studded global campaigns for BOSS and HUGO generated record-breaking engagement on social media. The campaigns HUGO BOSS Corporate on Twitter: "With almost 2 billion impressions in just 1 day, our 2 simultaneous star-studded global campaigns for BOSS and HUGO generated record-breaking engagement on social media. The campaigns](https://pbs.twimg.com/media/FKMiuEtXoAcoktp.jpg)